Legal

Cookie Policy

This page explains essential storage, privacy-limited first-party analytics and optional Google Ads conversion measurement.

Essential cookies and storage

We use essential cookies and similar technologies to keep the website working, remember your session during the sticker creation flow, protect the site and process orders securely.

First-party statistical measurement

Peel’s first-party statistics are separate from optional Google Ads measurement and do not use third-party analytics or advertising cookies. To improve the website, we measure page views, approved button and link use, scroll milestones, visible active time, page-load time and generation/Checkout outcomes. We group these by approved page, coarse device and acquisition categories and product size. Unknown campaign labels and referrer hosts are grouped rather than retained. Measurements are immediately combined into daily totals, retained for up to two years; we do not retain individual browsing histories or visitor/order identifiers. Session storage remembers first-touch categories, not a unique visitor ID, and local storage remembers your choice. Prompts, edit text, images, names, emails, addresses, payment details, analytics IP addresses and raw browser identifiers are excluded. We use the statistics only to understand and improve Peel, not to track or target people.

Optional advertising measurement

Google Ads conversion measurement stays off unless you allow it. Google's tag may then set advertising-measurement cookies to connect an ad click with a purchase, a completed sticker design or a checkout start. Paid purchases include the GBP amount and a unique order transaction ID; the other events do not include a value or customer/order details. We do not use this for personalised advertising or third-party audience building. You can allow or refuse measurement when offered, keep using Peel without choosing, and change your choice below at any time. Local storage remembers your choice, the date and wording version, separately from first-party analytics. Withdrawing stops future conversion events, removes accessible Google Ads measurement storage and may refresh this page. It does not change first-party analytics or undo information already sent. Google's privacy policy is at https://policies.google.com/privacy.

Changing choices

Use the first-party analytics control below to object to statistical measurement free of charge or enable it again. The advertising control separately manages optional Google Ads measurement. Opting out removes stored analytics categories, discards unsent page measurements and stops new browser measurements and analytics attached to future generation/Checkout requests. Already submitted server requests or Checkout sessions may still contribute their eventual outcome to unlinked totals; existing totals cannot be connected back to you. Your choice applies across tabs in this browser. It does not affect sticker creation or checkout. You can also control storage through browser settings, although blocking essential storage may stop parts of the creation flow from working correctly.

First-party analytics choice

First-party statistical measurement is currently off in this browser. Measurements are combined into totals, not retained as individual visit histories.